About Us
Breathing easier starts with the truth.
We are committed to unbiased reviews for better home health. We test products rigorously in real-world environments so you can breathe cleaner air without the guesswork.
Independent
No Ads
Real Testing
Our Methodology
From the store to the lab, here is how we work.
We Buy and Source
We purchase most devices with our own budget or source retail UK units. We do not use "golden samples" provided by manufacturers.
UK-Specific Testing
We test CADR and noise levels in typical UK room sizes (damp, smaller square footage) to ensure our recommendations work for British homes.
Unbiased Verdicts
No corporate influence. We analyze the data and write honest recommendations based on performance per pound (£), not marketing claims.
Transparency Disclosure
We are reader-supported. PureAir is a participant in the Amazon Services LLC Associates Program and the AWIN affiliate network. When you buy through links on our site, we may earn an affiliate commission. This funds our testing lab and allows us to keep our content free of banner ads. It never affects our rankings or the price you pay.
Meet the Editors
